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Start Date
Recorded :
Tue Jul 23 at 07:30 pm EST
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In this class George Mathew will explain how to use data blending and predictive modeling to improve health care consumer satisfaction. Specifically, he will review how to manipulate behavioral data for consumer targeting, when and where to use predictive modeling and forecasting in large data sets, and how to manage sensitive health data and compliance issues.

George brings his extensive career history in successfully translating data analytics and modeling into business strategies to bear in this class.

The learning objectives for students taking this class are:
� Understand two keystone ...See All
Class Details and Calendar
Class Details
  • Recorded :
    Tue Jul 23 at 07:30 pm EST
  • Total :
    1 Session(s)
  • Remaining :
    0 Session(s)
  • Max attendees :
  • Currently Enrolled
Class Schedule
Session Name
Start Date
Customer Analytics: Leveraging Data Blending & Predictive Modeling for Member/Patient Satisfaction
90 Minute Session
Tue Jul 23 at 06:00 pm EST
About Creator
George K. Mathew is president and Chief Operating Officer of Alteryx where he oversees marketing, products, and strategy for the company. Most recently, George was the group vice-president & general manager for Business Intelligence (BI) at SAP BusinessObjects, the fastest growing business in SAP's diverse portfolio. During his leadership tenure at SAP, George led the Business Objects Explorer team, introducing pervasive, in-memory analytics to the market. Prior to this achievement and through SAP's acquisition of Business Objects, he managed SAP's portfolio strategy in the Office of the CEO. Prior to SAP, George was an early member of where he focused on technical account management, M&A, and field services. George holds a Bachelor of Science in Neurobiology from Cornell University and a Masters in Business Administration from Duke University.