Mahlek I

Most startups fail. This 2 hour class is a concentrated overview of the Customer Development Process and the Business Model Canvas as tools to help founders and technologists of concept - stage startups in order to reduce the risk of failure. Topics: · What is Customer Discovery & Why do we do it? ·The Business Model Canvas · Crafting a good Hypothesis and Tests · Minimal Viable Product

This four-part workshop teaches founders the essentials for a thorough understanding of their business models. We will discuss terminology that investors, banks, accountants expect you to know, understand and use, as well as the details and underlying assumptions of financial models. We will also dive into your individual business� financial model for specific advice.

Do you know your customer? This three-part workshop is a concentrated, unique program that helps founders and technologists of concept-stage startups begin interacting with customers early in the development of their companies. Customer Discovery utilizes coaching to provide a personalized learning experience. During the course of the workshop, you will develop a customer engagement action plan, a positioning statement, market-sizing data and a product development plan. This is the first part in the three-part workshop. Please be advised: This is a lock step series; you will not be allowed to attend parts out of order. Customer Discovery series dates: 10/02/2013 10/09/2013 10/16/2013 ** Fine Print: The customer discovery course will be available via learn it live. However to get the full impact of the sessions, we strongly recommend you attend in person when possible. Please be advised there is a one-on-one mentor break out that is only offered for "on site participants."